On a Wednesday afternoon in SoHo, outside the soon-to-open Longines boutique, a crowd gathered. Not just paparazzi, but stylish tourists and shoppers typical of the area. A young man in a cream sweater happily announced, “Jennifer Lawrence is in there!”
Inside, Jennifer Lawrence sat comfortably in an accent chair, effortlessly blending Hollywood star power with down-to-earth charm. She wore a brown sweater topped with a matching cardigan draped over her shoulders and a short black skirt with a layered look.
“It’s a sweater over a sweater,” she explained, lifting the hem slightly to show the construction. “But I didn’t put a skirt over a skirt.” This full ensemble was designed by The Row, the label by Mary-Kate and Ashley Olsen.
Lawrence was at the boutique to celebrate the launch of Longines’ latest watch model.
“The PrimaLuna,” she said, extending her arm to display it. “I don’t normally call watches by their government names, but it’s elegant. I only recently started wearing watches as jewelry, and I think that it’s a really beautiful piece of jewelry.”
The PrimaLuna watch is a relaunch of a classic moonphase style from the 193-year-old Swiss brand Longines.
Although not directly quoted here, Lawrence has expressed her preference for moving away from skinny jeans, emphasizing comfort and evolving trends in fashion.
Jennifer Lawrence combines classic elegance with casual style, embracing watches as jewelry and advocating for the end of skinny jeans in fashion.