UK Consumers Forecast to Spend £9.52 Billion Over Black Friday Weekend
UK shoppers are expected to spend a total of £9.52 billion during the Black Friday weekend from November 28 to December 1, marking a 4.2% increase compared to last year, according to VoucherCodes' Shopping for Christmas Report: Black Friday Weekend.
Black Friday Sales Rise 5.7%
Black Friday itself is predicted to bring in £3.36 billion, a 5.7% year-on-year growth, contributing an additional £0.18 billion to retailers' revenues. Around 76% of shoppers expect to spend the same or more than last year during the event.
Cyber Monday and Weekend Spending
Cyber Monday is forecast to generate the highest sales over the weekend with £3.38 billion, up 1.7% compared to the previous year. The Saturday and Sunday following are expected to see a combined spend of £2.78 billion across online and physical stores, reflecting a 5.4% increase.
Online vs. Physical Retail
The trend of recent years continues with the majority of spending occurring online, accounting for 53.9% of purchases. Online retailers will earn approximately £5.13 billion, an uplift of 5.8% from 2024. Physical stores will attract £4.39 billion, rising 2.4%, boosted particularly by Cyber Monday foot traffic.
“Three-quarters of shoppers expect to spend more or the same as last year (76%),”
“While Black Friday sees the biggest sales growth, Cyber Monday will achieve the highest sales figures over the weekend at £3.38 billion.”
The Black Friday weekend promises to be a significant boost for both online and brick-and-mortar retailers ahead of the Christmas season.
Summary: UK Black Friday weekend spending is set to reach £9.52 billion, driven by strong online sales and increased activity across Cyber Monday and the weekend, signaling robust pre-Christmas consumer demand.