Mondelēz International is a finalist in the Sustainability Awards 2025 for its mono-paper packaging for LU's Véritable Petit Beurre.
The packaging aims to reduce virgin plastic use and is nominated in the Commercialized Recyclable Packaging category.
By using this innovative mono-paper packaging for LU’s ‘Véritable Petit Beurre’, Mondelēz International reduces virgin plastic usage by 63% per pack in France, Belgium and the UK.
The products feature new outer paper packaging, designed to be recycled and FSC certified.
Author's summary: Mondelēz reduces plastic use with mono-paper packaging.