Austrian TV platform simpliTV has rebranded to simpli, reflecting its shift from traditional television to a fully integrated entertainment platform combining broadcast and streaming.
“Television touches, moves and surprises people every day – and we are the gateway to that experience. The new brand expresses exactly this,”
said Philipp Dainese, CEO of simpli. With a new name, logo, and design, simpli aims to reflect the diversity and emotional power of television in a digital age.
For over 10 years, simpliTV has provided Austrian audiences with reliable access to TV via DTT, satellite, and streaming distribution.
Author's summary: SimpliTV rebrands to simpli, emphasizing streaming focus.