Riot Games has signed a multi-year strategic partnership with Globant, a global AI service provider, aiming to enhance the esports viewing experience. Globant will act as Riot Games’ new digital transformation partner, supporting AI-driven initiatives and mobile integration efforts.
Founded in 2023, Globant specializes in delivering digital and AI-powered innovations across media, entertainment, and gaming industries in 35 countries. Its major partners include NVIDIA, FIFA, and Formula 1.
This agreement marks Globant’s largest gaming deal to date. The collaboration focuses on elevating Riot’s flagship esports titles, League of Legends and VALORANT, to provide richer, more personalized experiences for millions of players and fans worldwide.
“Globant shares our commitment to deliver the most resonate and engaging experiences for players and fans around the world,” said David Mulhall, Global Head of Esports Partnerships and Business Development at Riot Games.
“Their deep expertise in technology will help us accelerate areas of the business so Rioters can focus on pushing creative boundaries of what’s possible in esports and live events.”
Besides League of Legends and VALORANT, Riot continues to develop numerous projects within the League of Legends universe.
Author’s summary: Riot Games teams up with Globant to boost esports engagement through AI advancements and mobile integrations, aiming to create richer experiences for fans globally.