According to Microsoft's annual Digital Defense Report, AI-generated phishing emails are 4.5 times more likely to be clicked on by recipients.
The report states that these AI-automated emails achieved a 54 percent click-through rate last year, compared to 12 percent for non-AI phishing attempts.
AI enables criminals to craft more targeted phishing emails, written in the victims' local language, and using more believable lures.
This increased effectiveness can potentially make phishing up to 50 times more profitable, as stated in the report.
Author's summary: AI phishing emails are 4.5x more effective.